AI-POWERED CALL AUTOMATION & VOICE FAQ CHATBOT FOR MARKETING

Detail Information
Publication Year
2026
Author(s)
Dr. Srivaishnavi K R , Gayathri C. S
Journal Name
PCAS International Journal for Multidisciplinary Research
Volume, Issue
Vol 3, Spl Issue 1
Pages
1-9
Article Type
Paper
DOI
NA
Link for paper
https://pcasinternationaljournal.com/wp-content/uploads/2026/04/PCAS-IJMR-SJ-2026-001.docx.pdf

Keywords

Keywords:

Artificial Intelligence, Call Automation, Voice Chatbot, Natural Language Processing, Marketing Automation, Lead Qualification, Customer Experience, Conversational AI, Workflow Automation

Attachment

Abstract

In the era of digital transformation, businesses increasingly rely on efficient communication systems to engage customers and drive conversions. Traditional call centers, however, face significant challenges such as delayed responses, high operational costs, inconsistent communication, and inability to scale effectively. This paper presents an AI-powered call automation system integrated with a voice-based FAQ chatbot designed to revolutionize marketing communication. The proposed system leverages artificial intelligence, natural language processing, and automated workflows to deliver real-time, human-like interactions with customers. It enables 24/7 availability, intelligent lead qualification, and seamless data integration, significantly reducing dependency on human agents. Furthermore, the proposed system is built on a highly scalable technology stack, incorporating tools such as n8n, which facilitates seamless transition from small-scale implementations to robust enterprise-level deployments. By incorporating tools such as automated workflows and real-time decision-making mechanisms, the system enhances customer experience while improving business outcomes. Experimental results demonstrate substantial cost savings, increased efficiency, and improved return on investment compared to traditional call centers. The solution shows strong potential for scalability across multiple industries, including real estate, insurance, e-commerce, and ed tech. This research highlights the transformative role of AI in modern marketing communication systems.

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